Overview
OpenAI is set to launch advertisements for users of the free and Go versions of ChatGPT in the United States.
Details of the Rollout
A spokesperson from OpenAI confirmed that the ads will begin appearing in the coming weeks.
Partnership with Criteo
To facilitate this new advertising initiative, OpenAI has partnered with Criteo, a company specializing in advertising technology.
Benefits of the Integration
- Supports ad buying processes.
- Enhances targeting capabilities for more relevant ads.
Conclusion
This move marks a significant shift in how OpenAI monetizes its ChatGPT offerings, particularly for users accessing the service for free.